Australia Online Grocery Market Overview

Base Year: 2023

Historical Years: 2018-2023

Forecast Years: 2024-2032

Market Growth Rate: 22.10% (2024-2032)

One notable trend in the grocery market is the increasing focus on sustainability and locally sourced products. According to IMARC Group, Australia online grocery market size is projected to exhibit a growth rate (CAGR) of 22.10% during ​2024-2032.

Australia Online Grocery Industry Trends and Drivers:

The Australia online grocery market has been experiencing a significant transformation, driven by a combination of technological advancements, changing consumer preferences, and the impact of the COVID-19 pandemic. Over the past few years, there has been a marked increase in the adoption of online grocery shopping as Australians have become more comfortable with digital platforms and home delivery services.

The convenience of online shopping, coupled with a growing range of product offerings and competitive pricing, has attracted a diverse customer base. Major retailers like Coles and Woolworths have significantly invested in their online infrastructure, enhancing their digital platforms and logistics networks to meet the rising demand. Additionally, the entry of global e-commerce giants like Amazon into the Australian market has intensified competition, prompting local players to innovate and improve their services continuously.

One notable trend in the Australian online grocery market is the increasing focus on sustainability and locally sourced products. Consumers are becoming more environmentally conscious and are seeking out retailers that offer eco-friendly packaging, carbon-neutral delivery options, and a broader selection of organic and locally produced goods. This shift is reflected in the marketing strategies of many online grocers, who are emphasizing their commitment to sustainability and supporting local farmers and producers.

Another emerging trend is the use of advanced technologies such as artificial intelligence (AI) and data analytics to enhance the customer experience. Retailers are leveraging these technologies to offer personalized shopping experiences, predictive ordering, and efficient inventory management. As the market continues to evolve, it is expected that these trends will further shape the landscape of online grocery shopping in Australia, making it more competitive and consumer-centric.

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Australia Online Grocery Industry Segmentation:

The report has segmented the market into the following categories:

Product Type Insights:

  • Vegetables and Fruits
  • Dairy Products
  • Staples and Cooking Essentials
  • Snacks
  • Meat and Seafood
  • Others

Business Model Insights:

  • Pure Marketplace
  • Hybrid Marketplace
  • Others

Platform Insights:

  • Web-Based
  • App-Based

Purchase Type Insights:

  • One-Time
  • Subscription

Regional Insights:

  • Australia Capital Territory & New South Wales
  • Victoria & Tasmania
  • Queensland
  • Northern Territory & Southern Australia
  • Western Australia

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Key highlights of the Report:

  • Market Performance (2018-2023)
  • Market Outlook (2024-2032)
  • COVID-19 Impact on the Market
  • Porter's Five Forces Analysis
  • Strategic Recommendations
  • Historical, Current, and Future Market Trends
  • Market Drivers and Success Factors
  • SWOT Analysis
  • Structure of the Market
  • Value Chain Analysis
  • Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

About Us:

IMARC Group is a global management consulting firm that helps the world's most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

Contact Us:  

IMARC Group 

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City/Town: Warwick

State/Province/Region: Queensland

Country: Australia

Zip/Postal Code: 4370

Email: sales@imarcgroup.com

Phone Number: +1-631-791-1145